Meet Benjamin Liu, our new Web and IT Analyst.
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Contact marketing has been discussed a lot this past year among businesses as a great way to establish their brand online, and it’s arguably going to be even more important for 2016. We get comments from small business owners saying they often hear the phrase, but are not familiar with what it entails. For those who may be getting started in the online marketing realm, understanding what content marketing can be confusing at first.
With all of the new features that world of web design has seen in the past year, it can be frustrating to figure out which trends to implement in order to keep your website relevant and up-to-date. To help you, we have compiled a list of the 4 trends or new features seen consistently in web design that may impact user experience.
For a small business owner, time is literally money. Solutions that can increase speed, eliminate duplication, or allow you and your employees to maximize time are invaluable. Below, we discuss three free or low cost productivity apps for Android and Apple iOS devices that will drive productivity. By no means are these apps a one-size-fits-all. Each small business is uniquely different in both functionality and budget. We do encourage you to try out these apps and monitor how they impact your efficiency.
Once you've made the decision to develop or redesign a website for your small business, many key points must be considered; budget, choosing a host site, determining the target audience, etc.
So far, the Igniting Business team has had a great start to the fall season! In mid-October, a few members of the IB staff we're able to meet in Lee's Summit on a Saturday for a day of team bonding.
Our President of Igniting Business, Ben Seidel has recently been appointed to the Board of Directors of the Lee's Summit Chamber of Commerce. Ben will begin his three year term in January 2016. Ben is excited to be contributing to the Chamber's Board new ideas focusing on engaging and assisting small businesses in their journey for growth. Additionally the Chamber will benefit from Ben's background in technology and marketing as they continue to explore new avenues to engage existing Chamber members. We have confidence that this appointment will benefit all involved.
As technology advances, devices get smaller and more capable than ever before. The idea of the "ultrabook" first appeared in 2008 with the MacBook Air, and it sparked a wave of new devices, aiming to be extremely portable and convenient for on-the-go users. Now, there are many options from many companies to fit the niche of lightweight productivity. Apple made headlines recently when they introduced the new MacBook, making it slim, light, and fast, a tremendous upgrade from the previous MacBook, discontinued in 2010.