Web Design, SEO, and Marketing Tips and Trends

In today’s online environment, web security is absolutely essential for your small business. While you may think larger corporations are more at risk of cyber-attacks, your small business website acts as low-hanging fruit and is actually a prime target for hackers...

With numerous online advertising systems available such as Facebook and Instagram Ads, Twitter Ads, LinkedIn advertising, and Google Ads, it can be difficult to choose the platform that works best for your small business. While each platform offers unique benefits and...

A good reputation is the foundation of any successful business. With the rise of social media and online reviews as well as the increased use of search engines and e-commerce, it is more important than ever to have a robust online...

What Are Evergreen Marketing Tips? Marketing is an integral part of any business. Every small business creates some form content that appeals to target customers and inspires the desire to purchase your product or service. For example, your website, social media,...

When it comes to marketing your small business website online, organic traffic is perhaps the most important form of traffic. Organic traffic is targeted, cost-effective, increases website trust, and offers numerous other benefits for your small business. More importantly, organic traffic...

Web hosting and website design are two vital aspects of any successful online business. While some businesses use different companies for web hosting and website design, as a small business owner, communicating your website needs between two companies can cause major...

Email marketing is one of the most cost-effective ways to connect with your current and potential customers and grow your small business. In order to continue generating growth for your small business and maintain a successful email marketing strategy, it is...

As a small business owner today, ensuring your website is fully optimized for search engines is critical for your success. While search engine optimization (SEO) can be a challenging concept to fully grasp, fortunately there are tools available to help you...

Within the last few years, video marketing and podcasting have gained massive popularity as effective marketing techniques. While video marketing is an excellent way to capture the attention of potential customers, podcasting has become popular among small businesses and many are...

As more people move online to purchase their desired products and services, it is critical to ensure your small business’ e-commerce website is up to par. With just a few clicks, online users have a plethora of website options to select...

In order to make your small business website stand out, rank higher in search engines, and lead traffic to your door, a strong SEO strategy is essential. One critical aspect of a powerful SEO strategy is SEO copywriting. SEO copywriting is...

If you are looking to grow your creative arts small business and generate supplemental income, Patreon might be the platform for you. This popular subscription crowdfunding platform gives patrons an easy and affordable way to financially support their favorite artists and...

As a small business owner, you might assume that hackers usually target larger, high-revenue organizations and leave small businesses alone. Unfortunately, this is not the case. In fact, small businesses make for ideal targets for cyber-attacks as they often lack the...

Link building is an important part of your SEO strategy for your small business. The more relevant links to your website from quality, reputable sources, the more trustworthy your small business website will appear to search engines. Link building is an...

For small businesses, strategically allocating marketing funds is essential to ensure that each penny invested in marketing reaps benefits to your business. Email marketing continues to be one of the most effective ways of communication between your brand, your customers, and...

Podcasting is an excellent new marketing method that, when done right, can be very effective and help you grow your small business. To ensure your podcasts reach your target audience, it is essential to optimize your podcast and episodes for search...

Technology continues to grow by leaps and bounds and extraordinary website design is no exception. Throughout this year, several web design trends have increased in popularity. All of these popular trends work together to provide users with greater function and a...

As a small business, in order to stay ahead of the competition, it’s important to ensure you are utilizing marketing methods that work best for your business. If your small business is looking for a new marketing strategy, podcasts are a...

Starting a blog for your small business can help drive organic traffic to your website, build your online reputation, and boost your search engine rankings. However, blogging can be a daunting task for many small businesses and continuing to make common...

When it comes to your small business website, content management systems (CMS) and website builders can help make editing and updating your site and content easy. But how do you choose between a CMS and a website builder? While both options...

As a small business today, the secret to growing your brand and attracting more customers lies in your online marketing technique. In order to put your small business in front of more consumers and generate more potential leads, it’s important to...