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How to Create a New Google Account without a Gmail Account

There is a common misconception that creating a “Google Account” requires a new Gmail account. This is not accurate! You can certainly create a new Google Account and Gmail account at the same time. However, a Gmail account is not required for creating a Google Account.

You can create a Google Account using any email address, including your existing work email address.

small business creating google account without gmail account

This guide covers how to create a new Google account using an existing email address (without Gmail).

Why Is a Google Account Needed

All Google services require a Google account to access your information and/or utilize more advanced features. The comprehensive list of Google products is very, very long, so here are just a few of the most common systems our small business clients use:

  • Google Workspace Products (e.g. Google Workspace Email, Calendar, Google Docs/Sheets, etc.)
  • Google Drive
  • Google Meet
  • Gemini (formerly Bard)
  • Google Maps
  • Chrome
  • YouTube
  • Writing a Review for a Local Business
  • Purchasing Products from the Google Store
  • Google Analytics
  • Google Search Console
  • Google Business Profile (formerly Google My Business)
  • Google Cloud
  • Google AdSense
  • Google Tag Manager

Keep in mind that the Google account used will receive notification emails directly from any of the above Google products that are in use by your account.

How to Create a Google Account with Your Existing Email Address

  1. Visit
  2. Note that if you are already signed into a Google Account, visiting this URL will take you to a webpage that shows your account information. You can click on your photo (or the image place holder) in the upper right-hand corner to see which account(s) is signed in.
    1. If you discover you already have a suitable Google account, you can simply use that account and cease working through these steps.
    2. If you still need to create a new account, click “Sign out of all accounts” or open a Guest/incognito window and proceed to step 3.
  3. Once you confirm you are signed out of any existing accounts, you should see the following screen when visiting
    create a google account
  4. Select “For my personal use.” This is important since the “for my work or business” option requires signing up for a paid Google Workspace account which you only need if your IT department is using Google Workspace as its email processing and document management software.
  5. Fill out your name.
  6. Enter your birthday and gender.
  7. Important Step: On the page that says “Choose your email address,” instead, click “Use your existing email”
    use your own email address step
  8. Enter your desired existing email address that you want to use for your Google Account (e.g. your work email address or other branded email address).
    1. If you see a notice that says, “… username is taken. Try another…,” that means you already have a Google account created for that email address. Instead of creating a new account, you should simply try to sign in at with email account and use the “Forgot Password” option.
  9. Verify your email address with the code sent to the email address you entered.
  10. Enter a password and supply any supporting contact information if prompted.
  11. Review and accept the terms and conditions of your Google Account.
  12. Now you may use your new Google Account.
  13. Pro Tip: Be sure to add a recovery phone number and recovery email address to avoid getting locked out of your account in the future.

We hope these tips were helpful in creating your Google Account and, perhaps, saved you from creating one more Gmail account! If you liked these tips, feel free to sign up for our free monthly newsletter where we share more Google tips and tricks!

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