Ben Seidel

CEO & Founder at Igniting Business

Ben Seidel’s Background

Ben is the CEO and Founder of Igniting Business which provides web design, marketing, and SEO (search engine optimization) services specifically tailored for small businesses. Ben started in technology and marketing very early on, developing his first websites and technology solutions for commercial clients at the young age of 13. While still a teenager in high school, Ben did freelance web development for corporate clients, as well as co-founded an online community-based startup.

Ben attended the University of Missouri – Columbia where he graduated magna cum laude from the Trulaske Sr. College of Business with a BS in Business Administration with a dual focus in marketing and economics. He was actively involved in student organizations including the Cornell Leadership Program (CLP), Entrepreneurship Alliance, and PROclaim.

In 2012, Ben Seidel founded Igniting Business and grew the company over the next decade to serve hundreds of clients across the nation with affordable and effective web design, SEO, and marketing solutions.

Ben’s passion is utilizing powerful online technologies to make small business owners’ lives both more successful and a bit less stressful.

Recognition and Awards

Over the years, Ben has been recognized on a local and national level, including entrepreneurship awards from both the NFIB and NASE and being featured in publications such as CNBC Universal, Yahoo News, Intuit Small Business,, Mizzou Magazine, and Fox Business.

Active Certifications

Ben holds Google Ads certifications from Google, and his company is an official Google Partner, Shopify Partner, MailChimp Expert, Joomla Service Provider, and YOOtheme Expert.

  • Shopify Business Fundamentals Certification
  • Shopify Product Fundamentals Certification
  • Google Ads Search Certification - Credential ID 137686542


Community Leadership

  • Lee’s Summit Chamber of Commerce
    • Board Member on the Lee's Summit Chamber Board of Directors - 2016-2018
    • Vice Chair of Business and Economic Development - 2018
    • Chair of the Technology Task Force - 2016
    • Chair of the Business Development Council - 2015
    • Member of the Business Development Council - 2014-2018
    • Active Member 2014 – Present
  • PROclaim – Professionals Claiming Biblical Principles
    • President and Co-Founder 2011 – 2013
  • NASE (National Association for the Self-Employed)
    • Member Council 2012 – 2013
    • Active Member 2011 - Present

Latest Articles Written by Ben Seidel

8 Types of Marketing Videos with Examples for Your Content Marketing Strategy

March 22, 2023
Videos have become among the top effective marketing tools. According to data by Statista, over 3 billion internet users watched either a streamed or a downloaded video in 2022. The number was projected to rise to 3.5 billion by 2023. Why is Video Marketing Effective? 90% of the information transmitted by...

Why You Need a Conversion Rate Optimization (CRO) Tool: What you Need to Know

March 15, 2023
As businesses look for ways to remain competitive in a rapidly changing digital landscape, one underrated tool to have in your arsenal is Conversion Rate Optimization (CRO). By employing CRO tactics tailored specifically to your target audience and company goals, you will be able to reduce acquisition costs and acquire new...

Google Optimize Alternatives for Conversion Rate Optimization and A/B Testing

March 08, 2023
Digital marketing is an ever-evolving industry. In order to remain competitive, it’s important for businesses to stay up-to-date on the latest trends and tools. One of the most important aspects of digital marketing is conversion rate optimization (CRO). CRO involves tracking website visitors’ behavior and testing various changes on a website...

Speaking Engagements

Ben is a sought-after speaker on various SEO and digital marketing topics. A few examples of past speaking engagements include:

  • University of Missouri Trulaske College of Business – Guest Lecturer for Multiple Courses

  • Collegiate Entrepreneurs Organization (CEO) – National Conference

  • Entrepreneurship Bootcamp for Veterans (EBV)

  • Enterprise University

  • SMPS (Society for Marketing Professional Services) Kansas City

  • SMPS (Society for Marketing Professional Services) Wichita

  • SMPS (Society for Marketing Professional Services) Missouri Valley Regional Conference

  • Entrepreneurship Alliance

  • Missouri Chamber of Commerce

  • American Business Women’s Association

  • Columbia Chamber of Commerce

  • Lee’s Summit Chamber of Commerce

  • Central Exchange

  • Kansas City Women’s Advisory Network

  • Collegiate Entrepreneurs Organization (CEO) – Mizzou Chapter

  • Missouri Women’s Business Center

  • Missouri Small Business Development Center

  • Larta Institute

  • Mid-Continent Public Library

  • Entrepreneurial Scholars and Interns Program (ESIP)

  • 1 Million Cups

  • Abundant Living

ben seidel presenting in-person seo seminar
In-Person Seminars
ben seidel presenting online webinar on digital marketing and seo
Interactive Webinars

Interested in Having Ben Seidel Speak at Your Event?

Ben is available for a limited number of speaking events on various web design, SEO, and digital marketing topics. If you're interested in having Ben speak at an upcoming event or webinar, reach out to us today for availability.

Connect with Ben Seidel on Social Media

If you're small business owner or fascinated with the latest web design, SEO, and marketing trends, Ben would love to hear from you. Feel free to connect with him on social media today!

Looking for Recommended Tools and Resources?

If you're looking for recommended web design, SEO, marketing, and business operations tools, feel free to check out our recommended tools page or our Blog for various tips and tricks.

Contact Info

(816) 912-0999
517 SE 2nd St, Suite E
Lee’s Summit, MO 64063

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