So you've learned about producing quality and relevant content, now it's time to go into more detail and learn how to get your emails not only opened, but read and even clicked. For many small businesses, email marketing (monthly newsletters, email...

            Ever since Microsoft introduced the Microsoft Office suite in 1990, with Apple joining with their iWork suite in 2005, individuals and businesses alike have been using it to enhance their productivity. This includes word processing,...

  SEO, or Search Engine Optimization, is an essential investment when seeking a return on your website. Simply having a website is not a guarantee to being successful attracting clients. If you're not attracting new leads or sales with your site,...

As technology advances, devices get smaller and more capable than ever before. The idea of the "ultrabook" first appeared in 2008 with the MacBook Air, and it sparked a wave of new devices, aiming to be extremely portable and convenient for...

Whether you've been using email marketing as an outlet for a while or you're just starting out, we all need a little inspiration for new content. Even if you know exactly what topics you want to talk about, the most challenging...

It's finally here! Windows 10 is available to all users wishing to upgrade from Windows 7 or Windows 8. Microsoft has addressed many of the problems that people had with 8, while adding plenty of new features with this release. If...

When looking to purchase a new device, common questions include "What kind? What will work best for our employees? What's the difference?" These are all valid questions, and very important when deciding on a computer, especially in the business setting. Tablet...

This article was originally seen in the Lee's Summit Chamber of Commerce's business magazine called Catalyst.  You can see the original article in their magazine at https://issuu.com/lschamber/docs/julycatalystweb/38?e=0 The number of social media platforms are increasing nearly every day. Usage of these platforms is...

Below is an infographic explaining the 4 main types of image file types, when to use them, when not to use them, their best features, and a little background information about each. JPEG, PNG, PDF and Ai are some of the...

FOR IMMEDIATE RELEASEJuly 6, 2015 Media Contact: Ben Seidel, President and Founder After applying for a grant through Chase Mission Main Street Grants, Igniting Business quickly exceeded the number of votes needed to advance and has made it to the final...

One of the first steps in starting a business is designing a logo that is essentially the face of the company. Logos are a way for people to recognize and identify with the company's brand. The logo is what appears on...

Release Date and Strategy Windows 10 will officially release on July 29 and will be available for free upgrade of all Windows 7 and Windows 8.1 users. This free option is available for one year, followed by Windows 10 Home costing...

Did you know that the majority of us learn best with the use of pictures, color association and observation? The importance of great product photography may make or break your website demand and especially your ecommerce sales. The more appealing and...

  You may have heard about the new USB connector and cable called USB-C. It will eventually become an industry standard and replace the current USB 3 ports we are very familiar with. Some laptops, such as the 2015 Macbook and...

Regardless of what type of business you own/run, setting realistic marketing goals is a challenge for anyone. It sounds like a simple task, but ends up feeling demanding and impractical. There are a few aspects people struggle with, like setting challenging...

Google announced earlier this year that their search engine algorithm will start rewarding websites that are "mobile-friendly." As the terms entails, this means that sites with responsive designs will gain an advantage in site rankings. This is Google's way of pushing...

Last Updated on January 17, 2022 Note that Microsoft has released a product called Microsoft Teams that is intended to replace both Microsoft Lync and Skype for Business. While Skype for Business can still be downloaded currently, users are strongly encouraged...

  There has been some talk going around about the new Windows 10 operating system. Rumored to be released as soon as this summer, the new Windows boasts features such as the personal assistant Cortana and a new browser called Spartan....

Over the past couple months, you may have seen contractors around your neighborhood digging and laying fiber optics. I would encourage you to check out my earlier blog on the status of Google Fiber construction and pricing for small businesses. Google...

  Help us celebrate the growth of Igniting Business as we commemorate the opening of our Kansas City Office. We are excited to come to this area bringing our expertise and successes in helping small businesses grow. Please join us while...

Most clients that I visit say they have some sort of backup system, but they don't really know where or how their data is being backed up. Other businesses may not have a current system in place due to budgetary reasons...