With all of the new features that world of web design has seen in the past year, it can be frustrating to figure out which trends to implement in order to keep your website relevant and up-to-date. To help you, we...
Budgeting for IT Upgrades: Plan Now or Potentially Spend More Later
According to Nicole Fallen Taylor, Business News Daily Assistant Editor, "a 2015 survey by small business credit provider Headway Capital found that although 57 percent of small business owners anticipated growth this year, nearly 19 percent expressed concern about how unexpected...
3 Small Business Productivity Apps for Your Smartphone
For a small business owner, time is literally money. Solutions that can increase speed, eliminate duplication, or allow you and your employees to maximize time are invaluable. Below, we discuss three free or low cost productivity apps for Android and Apple...
4 Essential Qualities to Look for in a Website Designer
Once you've made the decision to develop or redesign a website for your small business, many key points must be considered; budget, choosing a host site, determining the target audience, etc. One of the most important questions to ask is: do you...
IB Staff Retreat and Small Business Exhibition – Fall Update
Staff Fall Retreat So far, the Igniting Business team has had a great start to the fall season! In mid-October, a few members of the IB staff we're able to meet in Lee's Summit on a Saturday for a day of...
Email Marketing Step 3: 10 Email Marketing Best Practices
The final step in the email marketing series; email marketing best practices. This post discusses overall best practices, leaving you with open and honest advice that have helped us create successful campaigns. Make it easy for people to subscribe. Add a...
Is Your Google Account Setup Hurting Your Business's SEO?
Google is well known for allowing users to access their multiple web based services all with one account. One account can access Gmail, YouTube, Google+, Google Drive, Google Photos, and more, but what some don't know, is that there is...
Ben Seidel Appointed to Lee’s Summit Chamber of Commerce Board of Directors
Our President of Igniting Business, Ben Seidel has recently been appointed to the Board of Directors of the Lee's Summit Chamber of Commerce. Ben will begin his three year term in January 2016. Ben is excited to be contributing to the...
Email Marketing Step 2: Tips on How to Get Your Emails Opened, Read, and Clicked
So you've learned about producing quality and relevant content, now it's time to go into more detail and learn how to get your emails not only opened, but read and even clicked. For many small businesses, email marketing (monthly newsletters, email...
Are You Using Office Suites and Document Sharing to Increase Efficiency in the Workplace?
Ever since Microsoft introduced the Microsoft Office suite in 1990, with Apple joining with their iWork suite in 2005, individuals and businesses alike have been using it to enhance their productivity. This includes word processing,...
5 Must-Ask Questions for Setting Your SEO Goals
SEO, or Search Engine Optimization, is an essential investment when seeking a return on your website. Simply having a website is not a guarantee to being successful attracting clients. If you're not attracting new leads or sales with your site,...
The New MacBook and the Wave of "Ultrabooks"
As technology advances, devices get smaller and more capable than ever before. The idea of the "ultrabook" first appeared in 2008 with the MacBook Air, and it sparked a wave of new devices, aiming to be extremely portable and convenient for...
Email Marketing Step 1: Producing Quality and Relevant Content
Whether you've been using email marketing as an outlet for a while or you're just starting out, we all need a little inspiration for new content. Even if you know exactly what topics you want to talk about, the most challenging...
How to Upgrade to Windows 10
It's finally here! Windows 10 is available to all users wishing to upgrade from Windows 7 or Windows 8. Microsoft has addressed many of the problems that people had with 8, while adding plenty of new features with this release. If...
Deciding on a Device: Tablet vs. Laptop vs. Desktop
When looking to purchase a new device, common questions include "What kind? What will work best for our employees? What's the difference?" These are all valid questions, and very important when deciding on a computer, especially in the business setting. Tablet...
Evaluating Social Media - What's Best for your Small Business?
This article was originally seen in the Lee's Summit Chamber of Commerce's business magazine called Catalyst. You can see the original article in their magazine at https://issuu.com/lschamber/docs/julycatalystweb/38?e=0 The number of social media platforms are increasing nearly every day. Usage of these platforms is...
Infographic Explaining How and When to Use Different Image File Types
Below is an infographic explaining the 4 main types of image file types, when to use them, when not to use them, their best features, and a little background information about each. JPEG, PNG, PDF and Ai are some of the...
Igniting Business is One Step Closer to Receiving a $100,000 Grant
FOR IMMEDIATE RELEASEJuly 6, 2015 Media Contact: Ben Seidel, President and Founder After applying for a grant through Chase Mission Main Street Grants, Igniting Business quickly exceeded the number of votes needed to advance and has made it to the final...
Why Your Business Needs an Extraordinary Logo
One of the first steps in starting a business is designing a logo that is essentially the face of the company. Logos are a way for people to recognize and identify with the company's brand. The logo is what appears on...
Windows 10 Release Details and How to Reserve a Free Upgrade
Release Date and Strategy Windows 10 will officially release on July 29 and will be available for free upgrade of all Windows 7 and Windows 8.1 users. This free option is available for one year, followed by Windows 10 Home costing...
The Importance of Good Product Photography
Did you know that the majority of us learn best with the use of pictures, color association and observation? The importance of great product photography may make or break your website demand and especially your ecommerce sales. The more appealing and...